With every passing week, West Ham’s decision not to meet Aston Villa’s asking price for Jhon Duran looks increasingly regrettable.
The Hammers spent much of the season pursuing the Colombian forward, reportedly bidding at least three times for him, with the final transfer offer exceeding £35 million. However, none of these offers met Villa’s valuation of £40 million for their talented striker.
It was widely known that the 20-year-old was available for transfer, and at the time, neither the player nor the Midlands club were confident he would play regular first-team football this season. Duran seemed destined to play understudy to England striker Ollie Watkins and was seeking pastures new.
At one point during negotiations, Duran was so confident of a move to West Ham that he made the crossed-hammers sign on his Instagram account. But as they say, the rest is history. West Ham opted against paying the full asking price, withdrew from negotiations, and signed Niclas Füllkrug instead.
West Ham’s loss has certainly been Aston Villa’s gain. Duran has transformed into one of the Premier League’s most feared strikers. His winning goal against Everton yesterday—a stunning strike—will be replayed for years and is likely to win Goal of the Month, if not the season.
It’s hard to imagine how West Ham missed out on such an exceptional talent. Duran wanted to come to East London, his club was ready to sell, and now, the price is beginning to look like a bargain.